The core belief of our company is simple. "Be Different". When we entered Alberta's deregulated energy market, we knew we wanted to be different than the large Regulated Rate Utilities that dominated the market. We knew we wanted to be better.
Here's the difference - it is all about being innovative, competitive, independent, and responsible. We do not rely on government subsidies nor guaranteed profit margins which some Alberta utilities have become comfortably reliant on. Most importantly, profits on the sale of energy are kept and re-invested in local communities across the province.
We are focused on empowering individuals, businesses as well as community ventures all over Alberta to become 'Energy Marketers'. With UTILITYnet providing all the tools necessary to compete in the market, our Energy Marketers have been able to focus on what they do best, selling electricity, natural gas and green energy service to consumers at prices often below what the big utilities are offering.
Collectively, these Energy Marketers have become the People's Utility. They are offering more than just lower prices, they are focused on customer care, on education, on unique, innovative services, and on uncomplicating the complexities of buying energy.
Here in Alberta, buying energy should be simple, hassle free and priced fairly. We understand the market and we have taken a different approach to providing retailing services.